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ShredReady Kudzo and Sherlock

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ShredReady Kudzo and Sherlock

Industry News

Release Date
August 02, 2004
Brand
Shred Ready
Location
Tallassee, Al 36078

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Shred Ready, Inc. of Auburn, Alabama is debuts it's first snow sports helmets prototypes at the Outdoor Retailer Summer Market August 14-17, 2003 in Salt Lake City, UT. Shred Ready will also introduce two new watersports helmets. The Kudzo is a traditional composite kayaking helmet designed for those with bigger heads. The Sherlock is a double brimmed helmet. The front brim protects against sun and facial injuries resulting from being slammed against the deck of a kayak when hucking huge waterfalls. The front brim also provides for a larger 'air pocket' in vertical pin situations. The rear brim provides more protective coverage for the back of the neck when capsized and in the traditional tucked roll position. Both helmets will be constructed from composite materials and will feature the H.O.T. (Hold on Tight) lock and H.O.G. lock (Hand of God Lock) retentions systems and are scheduled for immediate release to the public. Shred Ready is in booth 5942.

"Our Snow Sports helmet is in the final prototyping stages and we will be showing two designs to receive feedback from retailers and athletes on the fit and features." We are not showing all the features just yet, we are keeping one feature in the "lock box' to debut next winter. The official planned release of the Snow Sports helmet is planned for the SIA in Jan, 2004 but we will be offering some pre-production helmets to select dealers and athletes in the Fall of '03. In addition, we will be setting up our complete line of whitewater kayaking helmets for winter based sports. We have designed a new goggle strap for use in our composite helmets. All snow sports helmet will be tested to the CE 1077 snow sports helmet standard.

Shred Ready helmets for '04 season will now be constructed using a proprietary molding process utilizing Vacuum Resin Infusion. "We have been working on this for over a year now and we have come with a inexpensive method to make closed mold processes work with our composite helmets. This will allow higher quality in our composite helmets, allow for new clear and translucent graphics, and decrease production time and employees exposure to VOC's." We plan on making a conversion to this process in Sept and Oct of 2003.

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